Lean Startup Machine February 24, 2014 RICCentre By: Anirudh Narayan Lean Startup Machine is a hands-on, 3-day workshop that teaches entrepreneurs the Lean Startup methodologies made famous in The Lean Startup by Eric Ries. But I’m guessing you’ve already read the book; why then should you attend the workshop? We reached out to our friends at the Lean Startup Machine to give us 5 damn good reasons on why we should bring it to Peel. 1) The experience changes your life “I’ve been working with starting businesses since 2001. All through that time I had been looking for a concept like the “lean startup”. I knew these general ideas were important – I saw the best startups were doing something along these lines. But I didn’t know how to learn it. There was no way. Now we have Lean Startup Machine. I took it and it changed my life, FINALLY I was able to learn the pieces I was missing. Lean Startup Machine costs a few hundred dollars. It’s worth tens of thousands of dollars. I would pay that in cash without blinking now, knowing how important it was that I learned. It is *not* interchangeable with other hackathons or events. It certainly isn’t like reading the book. You have to go to Lean Startup Machine only.”- Adrian Bye, CEO of MeetInnovators.com 2) Change the way you work with your clients ” Not only has Lean Startup changed our approach to our own product ideas, it has changed how we work with our clients. Rather than jumping straight into designing and coding a web site or app, we’re helping clients first identify and validate their assumptions – quickly and cheaply – and then change course or scrap the idea when necessary.” – Karan Gill, Managing Partner at Marketade 3) Its a highly engaging bootcamp “When I originally looked around for product management training for my team, I was looking for something that would combine training in light agile methods (aka SCRUM) and customer development. I had previously attended several agile training workshops and a startup machine boot camp by Women 2.0. While I enjoyed the agile training sessions, there was an indisputable quality of “fire in your belly” in the boot camp weekend that I thought was engaging in a special way. I hoped that the Lean Startup Machine workshop would be a great combination of the two. In fact, I was thrilled to see that the weekend surpassed my—and most importantly, the teams—expectations, and that everyone enjoyed the experience.” –Lisa Kostova Ogata, VP of Product at Bright.com 4) Stop noise and save costs in your company “News International has some fascinating products in the pipeline which have been born out of the lean program. They recently launched Sun Smile, a very simple application that took two weeks to take from an idea to reality, a year back they claim it would have never happened. The application Sun Smile has not been live long and it’s only available on a limited basis but it’s proven to match what they wanted, anticipated and surpassed it. News International had a nice influx of media coverage around the launch and the public response was great. The idea stemmed from a wider marketing campaign they were undertaking, but the concept was born from speaking with the public.” –Ted Nash, Product Manager at News Corp 5) Meet other Aspiring and successful Entrepreneurs The workshop is a three day intensive hands-on workshop that teaches entrepreneurs and innovators to start their own companies using Lean Startup methodologies. The workshop is based on framework and principles based on the book by Eric Ries called ‘The Lean Startup’. The workshop gives you the opportunity to meet other aspiring entrepreneurs and successful entrepreneurs and build relationships as you move ahead. It has conducted over 150 workshops across the world in 50 cities and the methodology has trained over 25,000 entrepreneurs across 6 continents. To register for early tickets, sign up now here: https://www.leanstartupmachine.com/cities/peel Anirudh works with Lean Startup Machine to help companies and start ups be more successful by using lean startup methodologies. He works as a Growth Manager and is helping expand their public workshops in US, Canada and Africa. Anirudh is passionate about entrepreneurship, business development and creating value through technology.