Looking for what’s happening at RIC Centre?

We host many different events throughout the month! The calendar below features events from organizations involved in the ONE Network Partners in Peel, including RIC Centre and the innovation community in Ontario.

Looking for more? Check out our blog for updates on other programs, events and opportunities from the Innovation and Entrepreneurship community in the Greater Toronto Area.

Keep up to date with startup news and events across the GTA with our Monthly Digest or submit your own event.

Monthly Digest  Submit an event

RIC Centre Event
Partner Event
Community Event
Loading Events

« All Events

  • This event has passed.

Getting Started: Advertising 101 – Small Business Basics

July 20 @ 10:00 am - 11:30 am

In this webinar, learn how to build a small business advertising budget that gets results.

In this webinar, learn what’s right for your marketing objectives and your overall business goals.

Progress your advertising efforts into the realm of paid media by leveraging an advertising budget. Understand the trends you’ve seen from your organic as well as earned efforts and how that translates into a strategy for paid media.

This webinar will help build your confidence by recognizing those intimating questions such as:

  • How Much Money Do I need to Put Towards Advertising?
  • What Platforms Should I Advertise In?
  • What Products, Within Those Platforms Should I Use?

Location – Online (Webex) 

Registration –

Pre-registration is required.  Webex login instructions and link will be provided by email prior to this event.  Contact the MBEC events team if you have any questions – / 905-615-4460


Laura Parkes

Phantom Media Services, Media Director |

Having worked on some of the most well known accounts at large agencies, Laura has extensive experience in media advertising with ties to marketing (15 years). Over the years she has taken on small, medium and large scale business who spend as little as $1,000 a year to $2,000,000 a year, while driving intended ROI.

From planning, buying, executing, trafficking, reporting and data analysis against all media, Laura has national and local experience in Canada, national experience in the U.S markets, with exploration into the U.K. Having worked on both ‘business to consumer’ (B2C) and ‘business to business’ (B2B), throughout her career.

Event Organizer

Mississauga Business Entrepreneur Centre (MBEC), Economic Development, Small Business & Entrepreneurship Division, City of Mississauga, is your central source for small business information, resources and guidance.  905-615-4460 @MississaugaEDO – Twitter | LinkedIn | Facebook  | Instagram

RIC Centre Blog

More Details

Check out our blog to stay updated on the latest news from us, our startups, and our community!

Startup Toolkit- Self Guided Courses

More Details

Ideal: All entrepreneurs

Online courses to fit your needs so you can grow your company—fast. Self guided courses on Pitching to Investors, Introduction to Investment Readiness, Entrepreneurship 101, Introduction to Market Sizing, Introduction to Valuation, and B2B Sales for Founders.

MVP to Market

More Details

Ideal: Entrepreneurs working on business model development and marketing strategy.

Applications for our MVP to Market fall cohort are now open. This 3 month program will is a mix of webinars, expert-led workshops, self-directed business activities, and peer networking to help you reach your next milestone.