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M2M Through The Crisis

M2M PROGRAM

Get to Revenue Faster with Expert Advice

 

If you have an innovative hardware or software MVP, M2M will help get you to market faster. 

Born out of the COVID-19 crisis, the most secure method for startups to grow is on the customer dollar. By focusing on business model development and marketing strategy, our team will help prepare you and your MVP get to revenue faster. 

 

Our next cohort will run from May 3rd to June 17th!  Registrations will open soon. Subscribe to our newsletter to stay up to date on what is happening at the RIC Centre.

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program Partners

M2M is for you if

  • You have an innovative tech-based business
  • You have a well-defined value proposition and know exactly who your target customers are
  • You have an MVP but need help with your business model and marketing
  • You're adapting your launch strategy for the new economic reality

Program Details

M2M focuses on two critical areas: business model development and marketing strategy.

The program will run between February 16 – June 17th, 2021 and will require 4-10 hours every week during regular business hours and comprises of webinars, expert-led workshops, self-directed business activities, and peer networking. There will be concrete weekly deliverables to promote hands-on learning. 

Business Model Development
  • Financial modelling and projections
  • Investment and government incentive programs
  • Developing a revenue strategy
Marketing Strategy
  • Digital marketing
  • Understanding your sales process
  • Converting leads

“We found that the M2M program helped us at just the right time.  We are weeks away from launch and the program helped us refine our sales process and improved our sales and marketing messages.  Everyone was exceptionally helpful (even the participants) and a good crew to work with.  M2M helped to reframe some of our thinking.  Thanks!”

Kathleen Webb, CEO & Founder, Skill Squirrel

What you'll get

hit your next milestone

Learn how to take your business to the next level with coaching on investment readiness, financial planning, product positioning, and tactical marketing

Guidance from Experts and advisors

Learn from exclusive training session with industry advisors and qualified service providers and build your understanding of startup management bet practices

Access Partner packages

We've forged key partnerships with AWS, Google Cloud, and HubSpot for Startups to bring you startup friendly deals and pricing

Peer to Peer sessions

Build your network among like minded peers and share your experiences with local entrepreneurs

Access Market Intelligence

MaRS Market Intelligence Services will help to inform your unique business strategy and prepare you for investment

Badge & Certificate of Completion

Receive a downloadable badge for completion of the program

“I have been fortunate to be part of the MVP 2 Market program offered by RIC Centre. Through the last couple of months, I had the chance to meet with fellow entrepreneurs from different industries and to share experience, all was guided by top minds from RIC Centre’s advisors and partner organizations including MaRS, BDO, City of Mississauga and City of Brampton. Additionally with the industry partners like MaRS market intelligence, Google Cloud for Startups, Amazon Activate and Hubspot for startups, it was much easier to access generous grants to help expedite our move to production. From all Autoly Inc. team, thank you RIC Centre.”

Mohamad Sibai, CEO & Founder, Autoly Inc.

Registration

CLOSED

Participants

October 2020

TBD

July 2020

Africity Pages 

AssetFlo

Atlas 365

autoly

Automata Technologies 

Avails

AVROD 

Beyond Frontiers 

Candoo Pharmatech Company Inc.

Cedallion Systems Inc 

CloserCollab 

cPen.io

Creek Analytics (Cotton Creek) 

CRS Technology Corp. 

CurbAssist 

Delson Aeronautics Ltd 

e-Care Anywhere

ELIGO CARS INC 

GlitchTrax Corp.

Happy Parenting (The Red Card Blue Card Game)

Housee Technologies 

Imaginal Innovations Inc.

Indie Gym

Infostructure Technology Inc (CRAFTS)

InstantScouting 

knnct Markets Corp.

Law Booth 

Lifeaccount Inc

Lyrha 

Mgma+ 

ModApic 

MonChef 

Monroe Solutions Group Inc.

Mosea Technologies Limited 

Nursery Pager 

OnPoint 

Scissors Cut

Shiv Consultancy Services 

Stratosfy

SunPillar 

The Healthy Living 

The Unknown Creative (Ash Times Inc) 

TrustD

Have another question? Contact Us

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6 George St South
Brampton, ON
L6Y 1P1

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