As a pre-revenue startup company, you are currently working through the stages of ideation, discovery and validation. The product concept begins through ideation, where you define a customer problem and a possible solution. During discovery, you talk to potential customers to validate they really have a problem worth solving, and start working on building your initial prototype. As you move to validation, you’re building a minimum viable product and testing that on the market to see if you can make your first sale.
The RIC Centre offers a wide range of resources designed to help entrepreneurs at each stage of the entrepreneurial journey which is laid out for you below. As you scroll through these stages, you can explore each of the resources RIC has to offer each step of the way towards commercialization and profit.
“I have a product or service concept that I think people want to buy.”
“I’m testing and launching my first product or service.”
“I’m generating consistent revenue and am ready to scale. Woohoo!”
“My sales are through the roof and I’m focused on managing growth.”